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SSR Register

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PSR Register / Business Stories

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Breakdown/Backlog : UA92 Miro

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Scrum / Kaban : Trello

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In Transition : The War Board

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The War Board identifies tasks in dispute - One that the developer believes are needed vs the ones that the client does not want to pay for.

Broken down into 10 classes :
1. White Queen - Wanted Tasks
2. White King - Critical Tasks
3. White Knight - Tasks that are needed but not costed
4. White Rose - Essential non costed tasks

5. Black Queen - Tasks we hope the client will pay for
6. Black King - Essential Tasks that need a budget
7. Black knight -  Tasks that need costing
8. Black Rose - Disputed Tasks that we are not going to undertake 

9. Red Bishop - Personal Development
10. Red Rook - R&D Tasks

Wealth

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Authority Marketing

Authority marketing is a strategic approach to establishing yourself or your brand as a trusted expert in your industry or niche. It's all about positioning yourself as the "go-to" source of information and insights, which ultimately influences people's behaviors and decisions.

Here are some key aspects of authority marketing:

Building trust and credibility: It's not about shouting "I'm the best!" but about demonstrating your expertise through valuable content, experience, and achievements. This could involve sharing informative blog posts, speaking at industry events, authoring books or white papers, or even getting featured in relevant publications.

Thought leadership: Authority marketing goes beyond just offering information; it involves proactively shaping the conversation in your field. This could mean proposing new ideas, challenging the status quo, and offering unique perspectives that resonate with your audience.

Content marketing as a backbone: High-quality and consistent content is essential for establishing your authority. This content should be tailored to your target audience's needs and interests, providing actionable insights and practical solutions. Blog posts, webinars, podcasts, ebooks, and online courses are some popular formats for delivering valuable content.

Building relationships and community: Engaging with your audience through social media, forums, and online communities is crucial for building trust and loyalty. By actively participating in conversations and contributing your expertise, you can gain recognition and establish yourself as a valuable resource.

Authenticity and transparency: In today's digital age, people can easily see through inauthenticity. Being genuine, transparent, and relatable is key to building lasting trust with your audience. It's okay to not have all the answers, but always be honest and willing to learn and adapt.

The benefits of a successful authority marketing strategy are numerous, including:

Overall, authority marketing is a powerful strategy for individuals and businesses who want to stand out in a crowded marketplace. By consistently demonstrating your expertise and building trust with your audience, you can become a true leader in your field and attract the success you deserve.

I hope this explanation gives you a good understanding of what authority marketing is all about. Do you have any other questions?

Foundation Computing

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TaskIT

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The ABC of Paper Management
A. Tasks that we are going to plan for now
B. Future Scrums
C. Non Scheduled Tasks with no budget

Intransition 12
D. White King
E. White Queen
F. White Knight
G. Red Bishop Bishop
H. White Rook
I. Black King
J. Black Queen
K. Black Knight
L. Black Rook
M. White Rose
N. Black Rose
O. Red Rook

Defcon 3
P.  Defcon 8
Q. Defcon 9
R. Defcon 10

Status 3
S. In Development
T.  In Assurance
U. UW Completed Awaiting Implementation
U. UD Done - Live  

Warboard Overloading
V. WBL Blue Budgeted Tasks
W. WG Green Environment Tasks
X. WBK Non Budgeted Tasks
Y. WR Risk Tasks - Disaster Recovery

Non Chargeable
Z - ZP Personal Development
Z - ZD Research and Development